Dish TV India has announced that it has shifted production of its set-top box (STB) to India. The company says it demonstrates its commitment to the government’s ‘Make in India’ initiative. Dish TV India also shared through a press release that the first consignment of the set-top-box manufactured in India is ready and is being sent to the market. The company also announced that it plans to move 50 percent of its production to India by the first quarter of next year.
“We are thrilled to join the Government of India’s‘ Make in India ’initiative and localize manufacturing of set-top boxes and other important items only in India. This announcement reiterates our leading position within the DTH industry as we aim to expand our business operations and develop products that match the internal needs of our customers, ”said Jawahar Goel, President and Managing Director Dish TV India in a statement.
The company plans to move 50 percent of its STB production to India by the first quarter of 2021. For now, the first part of the STB manufactured in India has started shipping to the market. Dish TV India also revealed that it plans to start manufacturing key components of STBs as well as its accessories in India. To take this forward, the company has soon started procuring power adapters from Indian manufacturers to be able to build cabinets within the country.
Apart from this, the company is also in talks with remote control manufacturers in India. This is expected to give a boost to manufacturing in the country. It aims to enable revival of the industry by bringing its hardware production to India.
Dish TV India operates D2h, Zing, and Dish TV brands, and back in June, it Removed lock-in periods Which were applicable to channel bouquets, free-to-air (FTA) channel packs and individual channels. This means that customers will be able to make changes to their packages, whether they are removing individual channels or FTA channel packs without waiting for any lock-in period.
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