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FIFA to expand gaming, e-sports portfolio does not lie with one party to ensure controlling rights

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World football’s governing body FIFA said on Friday that it will expand its gaming and e-sports portfolio to ensure that controlling powers are not left to a single party.

This follows a report from The New York Times earlier this week that said videogame publisher Electronic Arts is struggling to renew the contract that EA had to offer to FIFA for its best-selling football franchise. name will be used.

“The future of gaming and eSports for football stakeholders must involve more than one side and exploit all rights,” FIFA said, adding that technology and mobile companies are now actively pursuing FIFA, its platforms and global tournaments. competing to join.

FIFA game publisher EA said last week that it was reviewing the naming rights agreement with FIFA, which is separate from all other official partnerships and licenses EA has in the football field.

EA’s current contract expires next year after the Qatar World Cup, with FIFA seeking increased revenue, and EA is pushing to expand the FIFA brand into new areas such as NFTs and real sports highlights. .

© Thomson Reuters 2021


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