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Indian tablet market grows 68 percent in Q1 2022, Lenovo tops: CyberMedia Research

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The tablet market in India grew 68 percent year-on-year in the first quarter ended March 2022, with Lenovo leading the way, said a CyberMedia Research report released on Monday.

As per the report, tablet shipments are likely to register a healthy growth of 10-12 per cent in 2022. 4G tablets posted 74 percent year-over-year growth during the reported quarter.

“Driven by the pandemic and the continued rise and fall of COVID-19 cases, many sectors remain with hybrid or remote work. It is time to adopt tablets for work, e-learning and content consumption cases. continues.

“The education and healthcare sectors have contributed to the growth of the overall tablet market in India,” said Maneka Kumari, CyberMedia Research (CMR) Analyst-Industry Intelligence Group.

The shipments of tablets with 8-inch display accounted for 26 per cent of the total shipments in the Indian market, while tablets with 10-inch and above display contributed 61 per cent of the shipments.

“Lenovo maintained the first position in this segment, primarily driven by its commercial business and retail market. Lenovo Tab M8 (HD) (Wi-Fi + 4G) 2GB 32GB series captured 32 percent market share , primarily in the value for money (Rs. 7,000 – Rs. 25,000) segment. Lenovo shipments registered a remarkable 48 per cent year-on-year (YoY) growth in the first quarter of 2022,” the report said.

Apple and Samsung recorded 22 per cent market share in the March 2022 quarter, followed by Realme and Lava.

Kumari said the tablet market in India is going to strengthen with the increasing availability of 5G-enabled tablets as well as new market entrants, such as Xiaomi with its Pad 5.

“As with other potential tablet market entrants, such as Oppo, Vivo and OnePlus, consumers have more choices in the Android tablet market than ever before. On the enterprise side, the commercial and government sector continues to gain strength. There will be traction in the digital economy and e-governance,” he added.


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