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Pixel 6, Pixel 6 Pro not in India launch plan, confirms Google



The Pixel 6 and Pixel 6 Pro are not planned to launch in India, Google has confirmed to Gadgets 360. Both the new Google Pixel phones were unveiled at a virtual event on Tuesday with the company-owned Tensor SoC, and feature a new design with a horizontal camera. bar on the back. The Pixel 6 and Pixel 6 Pro also come with Android 12 out-of-the-box. In the series, the Pixel 6 Pro offers a better experience with a 120Hz LTPO OLED display and triple rear cameras. The Pixel 6, on the other hand, comes with a 90Hz OLED display and has a dual rear camera setup.

A Google spokesperson told Gadgets 360 that the Pixel 6 and Pixel 6 Pro are not coming to India due to various reasons.

“Due to several factors including global demand supply issues, we are not able to make our products available in all markets. We remain committed to our current Pixel phones and look forward to bringing future Pixel devices to more countries in the future,” the spokesperson said in an emailed statement.

This notably isn’t the first time Google has decided not to bring its new Pixel phones to India. In fact, the company has not launched any of its latest flagships in the country. These include Pixel 4, Pixel 4 XL, Pixel 4a 5G and Pixel 5. However, it brought the regular Pixel 4a to the Indian market last year.

Market experts believe that Google does not consider India a priority market when it comes to flagship Pixel phones.

“India’s market is structured very differently than any other market of its size, with over 90 per cent of the (smartphone) market being below Rs. 20,000 ($300),” said Navkendra Singh, research director at market intelligence firm IDC India. “The Pixel lineup is highly priced with minimal marketing intervention in a market where China-based brands are known for high-decibel marketing and distribution campaigns.”

Singh said that since most Indian consumers prefer specifications when buying phones, and that the Pixel lineup that has been ‘under-spec’ until the Pixel 6 series, did not appeal to them in that sense.

“Which is not being brought to India again by Google because of its premium pricing and acceptance that it is difficult to sell a premium phone in India and also difficult to compete with Apple and Samsung at the premium end of the market,” he said.

Unlike India, the Pixel 6 series is coming to markets like Australia, France, Germany, Japan, and Taiwan. It is also on pre-order in major markets including Canada as well as the UK and US. The new phones are also going on sale in the US from October 28.

The price of Pixel 6 starts at $599 (approximately Rs 44,900), while the starting price of Pixel 6 Pro is $899 (approximately Rs 67,400).

Google’s custom-designed Tensor SoC that makes the Pixel 6 series so different from other Android phones is aimed at enhancing artificial intelligence (AI) and machine learning (ML) capabilities. The phones come with a list of camera-focused features including Magic Eraser that make it easy to remove unwanted people and objects from photos after capturing them.

Google has also partnered with Snap to integrate the Snapchat camera within the lockscreen of the Pixel 6 series. The new experience will be available later this year.

Realme India CEO Madhav Sheth joins Gadgets 360 podcast Orbital for an exclusive comprehensive interview, as he talks about the 5G push, Make in India, Realme GT series and Book Slim, and how the store is improving its position. can do. Orbital is available on Spotify, Gaana, JioSaavn, Google Podcasts, Apple Podcasts, Amazon Music and wherever you get your podcasts.


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